AFY HANIFF
CLIENT
Afy Haniff
SERVICES
Social Media Marketing, Content Marketing, Viral Post, Commercial Video, Photo Production, Creative Design & Visual Storytelling
THE TASK
One thing about this brand, it is already a popular brand in retail stores. However there is a lack of online presence, particularly on social media. The key reason they consulted us was that they wanted to increase their brand visibility through social media. And of course, to get more buyers for their product because they claim that social media is a new medium for more potential customers.
WHAT WE DID
We have strengthened their brand presence through the use of content marketing strategies. We used a variety of approaches from the type of content available, including Instagram stories, short videos, visual photos, imaginative design, tip sharing and storytelling visuals. In addition, we shared the brand’s stories on viral pages such as Viral Media Johor & BMF Party. We have continuously created content for their social media.
ACHIEVEMENT
We approached the audience by using new types of content that are more appealing to the audience with consistent looks and feel and we managed to get more than 4k likes and 1k feedback and 200+ shares. At the same time, the page-reach rose to 651,957 within 2 months. New marketing kit; catalogue and flyers for the Thailand market as well as new packaging concept for the core product of Afy Haniff: Swipel.
